| Writing easy to read articles is a must in article | | | | Numbered and bulleted list provides the general |
| marketing. It has been proven that writing short | | | | picture of your articles. It captures the substance |
| and tight paragraphs are better for web content | | | | of what you're writing about. Your article could be |
| articles. It is the key to keep the attention of | | | | 500 to 600 words long and some readers are |
| web readers who are used to fast scan reading. | | | | scared off by numerous words in front of them. |
| But the great thing is you can still make it easier | | | | They could skip your articles and look for other |
| for web readers to read your articles by using | | | | much shorter ones. But you can overcome this if |
| numbers and bullets. | | | | you have bullets and numbered list because you |
| Numbers and bullets provide maximum impact for | | | | will be able to convey your ideas packaged in |
| your articles. Readers, especially those who fast | | | | easy to read bits and pieces. |
| scan articles, can easily see the major points and | | | | There is no great convenience for readers than |
| ideas of your articles. When readers are grabbed | | | | to read articles with the main ideas detailed out |
| by the headline, they will then proceed to look at | | | | for them in easy point by point presentation. In |
| the body of your article. If your article has | | | | this way, you can put your readers at ease and |
| bulleted list that's the next item they will read. | | | | you can build a good rapport with them just by |
| And if they find it useful, they will then proceed | | | | providing reader-friendly and easy to read articles. |
| to read the rest of your article. | | | | |